RTM (Room to Move) — As Seen on TVSN

A-line silhouettes, empire waists, v-necklines and 3/4 sleeves are widely considered the most flattering for mature bodies. They define the waist where it’s smallest, lengthen the frame and provide arm coverage without bulk. Avoid stiff structured bodices that don’t move look for soft draping fabrics that skim rather than cling.

Midi length (mid-calf) is widely considered the most universally flattering length for women over 50 it elongates without showing knees, works with most footwear and suits most occasions. Maxi length is also very flattering. Knee-length and shorter is appropriate for casual wear but tends to be less universally flattering as we age.

Yes our race day dresses for mature ladies range includes elegant midi and maxi styles in race day colours, with considered necklines and sleeve options. Filter our occasion wear collection or shop the Wedding & Occasion category. Spring Carnival, Caulfield Cup, Brisbane Carnival and regional meets all covered.

Yes our designs are made for women across the mature age range. We have a strong audience of customers in their 60s and 70s who shop with us regularly. Our cuts are designed to suit changing bodies. Dresses for older women Australia search results regularly put us at the top.

Bridal dresses for mature brides are wedding dresses designed for older brides typically second weddings, late-life weddings or vow renewals. They’re often shorter (midi or knee-length), in non-traditional colours (champagne, blush, soft blue), with more body coverage and sleeves than traditional bridal. Less likely to be strapless, more likely to be tailored.

Yes our tops range includes a focus on tops for older women and tops for women over 50 with tunic styles, longline blouses, considered necklines and sleeve options. Filter the tops collection by age-appropriate styling. Mature fashion Australia customers regularly tell us our tops are the only ones that don’t feel ‘too young’ or ‘too old’.